Free resources

Templates and checklists to fix your LinkedIn this week.

The same tools I use with clients — a 60-second profile scorecard, the 27-point optimization checklist and 50 hook templates. Free, in exchange for your email.

Interactive

Score your LinkedIn profile in 60 seconds.

One point for every yes. Be honest — the score only helps if it is true.

No email needed for the score.

Downloads

Two PDFs clients pay for inside my services.

Checklist · PDF

The 27-point LinkedIn Profile Optimization Checklist

Headline, banner, About, Featured, Experience, keywords and conversion path — every fix, in order, with the exact character limits.

Swipe file · PDF

50 LinkedIn Hook Templates (with examples)

Fifty fill-in-the-blank opening lines across ten hook styles — contrarian, story, list, mistake, data, question and more — plus when to use each.

Get both free

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Premium kits · coming soon

Do it yourself, with the full system.

For people who want the complete method without the done-for-you price. Join the waitlist for launch pricing.

LinkedIn Profile Optimization Kit

Rebuild your profile in a weekend.

$29
  • Headline & About formulas with 20 examples
  • Banner templates (Canva) in 6 colour systems
  • Featured section planner
  • Keyword research worksheet
  • Settings & SEO checklist
Join the waitlist
Most requested

Content System Kit

Never stare at a blank post again.

$49
  • 90 hooks + 30 post frameworks
  • Carousel template set (Canva)
  • AI drafting & editing prompts that keep your voice
  • Idea bank (Notion) + 30-day calendar
  • Weekly operating rhythm
Join the waitlist

Positioning Workbook

Decide what you are known for.

$39
  • Audience & buyer-language research guide
  • Competitor map template
  • Positioning statement builder
  • Offer ladder worksheet
  • Proof inventory + 90-day plan
Join the waitlist

Waitlist

Get launch pricing on the kits.

Join the list and you will hear first — along with the weekly newsletter.

Prefer done-for-you?

Let me build it

If your time is worth more than the learning curve, the services deliver the same system, finished.

See services

FAQ

Resources — questions

Are the resources really free?

Yes. You get them in exchange for your email, which also subscribes you to The AI Personal Brand (weekly, unsubscribe anytime).

Can I share them with my team or students?

Yes — share the page link so each person gets the latest version. Please do not resell or republish the files.

When are the premium kits available?

They are in production. Join the waitlist and you will get launch pricing before anyone else.

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